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Sections and Merchant Bars sales team awarded by the Spanish Stockholding Association

The Spanish Stockholding Association (or Unión de Almacenistas de Hierros de España) is a professional association dedicated to the trade of iron and steel products. The awards, administered for the first time this year, aim to acknowledge and highlight suppliers.

ArcelorMittal Europe – Long Products Sections and Merchant bars was awarded in the “Excellence in customer relations” category.

The association recognised the qualities of our sales team, such as professionalism, availability, great communication, flexibility, implication within the supply chain…

These qualities are highly visible through the actions we put in place:

  • we liaise with transport companies (which is usually done by supply chain teams) and participate in any eventual claim.
  • we stay in touch with customers’ finance teams in case of requests
  • we always remain available, including on local or national holidays, which is highly appreciated by Spanish and Portuguese customers
  • we recently organised an online seminar where our mill technical teams explained steel properties to customers
  • we contributed actively to the association’s Madrid and Barcelona forums and to Eurometal-Lisbon with presentations and Q&A sessions
  • we also visited many customers during the pandemic to attend to business requirements or to provide assessment on future developments


Moreover, our understanding and reaction to some customers’ needs enabled that several projects initially questioned were finally performed in steel despite substantial price increases during the year.

Congratulations to the team for this well-deserved award.